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How Do Edmonton Realtors Earn their Commissions?

In the life of a real estate agent, there is much more than showing homes, meeting with potential buyers and sellers and receiving a commission. There is plenty that happens behind the scenes. Being a REALTOR® is extremely time-consuming.


If you have ever tried to buy or sell a house on your own, you may have an idea of how hard real estate agents work. Imagine if you were selling more than one house at a time. A good Edmonton real estate agent will make the process of buying or selling a home flow smoothly, leaving the impression that their job is fairly simple. The fact is, this is not at all what really happens. If you have spent social time with a REALTOR®, you may understand how difficult their job actually is.


Selling Edmonton Realtors Image



There are definitely REALTORS® out there who cut corners, do not take care of their clients well, and they should not define or be in our industry. The real estate industry is also loaded with competent professionals with whom I am proud to work with.


Below is a list of common activities REALTORS® perform on a daily basis:


Schedule Property Showings


Scheduling showings require contacting the listing agent who will inform their seller they have a showing in order for the seller to vacate the premises prior to the availability of the buyer and the buyers real estate agent. It also gives the showing agent an opportunity to find out any relevant information related to the property. All showings must be time blocked which most agents have down to an art form, so we are not early or running behind with our buyers.


Schedule and Prep For Listing Appointments


Once a listing appoint has been scheduled, REALTORS® work behind the scene gathering all pertinent information about the property including the property history, information about the community, current real estate statistics, establish the absorption rate, acquire the title of the property which will show applicable encumbrances such as easements, liens, or covenants, and confirm the registered owners, and comprise a comparative market analysis. The agent will pre-fill paperwork, double-checking everything is correct in order to save time while on the listing appointment. The agent will gather all necessary real estates tools such as yard signs, the CMA and key boxes.


Property Inspections


A REALTOR® usually attends the property inspections with or in place of the agents' buyer, unless agreed upon by the seller. A property inspection normally takes a few hours. In the event there are any concerns with the inspection, it can take several hours to days to come to an agreement which both the buyer and the seller are comfortable with prior to removing and contingencies are conditions.


Delivery of Deposits


Once an offer has been agreed upon, time is crucial in the deliverance of the deposit. A late deposit can result in the agreement becoming voided and the buyer losing their dream home.


Negotiations


REALTORS® are held by a high code of conduct and ethics and no matter how much you may disagree with the opposing REALTORS®, negotiations must be dealt with in a professional manner while working in the best interest of the client. There is much more to offer and counter-offer negotiations than just the price of a property. Negotiations also include terms, possession, conditions and sometimes contingencies. Parties involved in the negotiations can also include lawyers, mom and dad, someone with power of attorney on behalf of a client or the "handyman special" uncle.


Paperwork


REALTORS® have trail and trails of paperwork. Each change on an agreement, amendment or addendum must be documented and kept for at least six years. Agents must ensure everyone involved in the transaction has a copy of each document change including the buyer, the seller, both real estate agents, the financial institution, both real estate offices, both lawyers representing the buyer and seller.


Follow-Ups & Inquiries


A good real estate agent will follow up email, texts and missed calls within a timely manner. REALTORS® can easily receive dozens of emails every day and it is so important not to get sidetracked with the unnecessary emails which can gobble up an agents valuable time.


Scheduled Closings


Closings require toe follow-ups with lawyers to ensure they have all the necessary documents including any recent amendments, walk-through with builders and buyers prior to the closing date and making arrangements for keys once the title has been transferred. And of course,e re-arranging the real estate agents schedule to accommodate the meeting time with the buyer.


Other Related Services


Meet up with other real estate affiliates which help listed properties sell such as a professional photographer, mandatory measuring company employees, home stagers, putting up signage, open houses, or helping a client get their property ready to be shown. Other meetings may including attending financial institutions with a client if needed, property inspections, verify completion of repairs, and other closing related meetings.


Property Showings


After scheduling showings, a real estate agent needs to accommodate the time set aside to show their buyer the homes without them feeling rushed. This may be one or two properties or may consist of a complete day or a few days such as a house hunting trip - HHT.


Attend Listing Appointments


A professional REALTORS® attends all listing appointments as though it is a job interview because that is exactly what it is. The seller is interviewing the real estate agent and the agent is interviewing the seller. Prior to the listing appointment, an agent should be prepared for any questions or concerns a seller may have as well as have all necessary tools needed, should a seller be in a position to list the property. Each listing appointments should take an hour or two - sometimes more depending on how much information is presented to the seller or how many concerns they may have.


Keeping Clients Updated


This can include and newly listed homes which may be a hot commodity and must be shown immediately to sitting down at the computer for a few hours to perform a new market analysis and research back office syndication sites to forward to clients.


More phone calls


On any given day, a good real estate agent will be on the phone to other agents looking for property specific feedback on their listings, updating clients, addressing any on-going concerns, dealing with offers, mortgage brokers, real property report companies, condominium management companies, dispute low property appraisals and other real estate activities.


Maintain Required Continuing Education


Yes. Edmonton real estate agents are still required to maintain and continue education which is mandated by the real estate council of Alberta. The cost of maintaining a real estate licence and updating an agents education criteria is the responsibility of each REALTOR® and not the real estate brokerage.


Marketing and Property Syndication


If you are lucky enough to find a real estate agent in Edmonton who is an e-pro and is familiar with search engine optimization, they will spend several hours syndicating your home through various search engines and websites to ensure your property reaches the first page of google.


Attend Real Estate Conferences


There are dozens of real estate conferences annually and attending these help your REALTOR® stay up to date on the latest technology, real estate systems, and tools to help them with time management and gaining an advantage over their peers.


Maintain Active Social Media Profiles


Although social media and blogging play a key factor in the life of a real estate agent, if the only thing you see on an agents site is personal posts - you might wonder if they are actively doing any real estate. Many agents will hire this out to maintain an internet presence.


Networking with Edmonton Home Builders


There are several different home builders in Edmonton and this is a great way for real estate agents to keep up-to-date with home demand trends, especially in our current real estate market. Recently many of Edmonton home builders have implemented garden suites which offer new home buyers a great way to pay off their mortgage quicker.


Stay in Touch with Past Clients


If your REALTOR® stays in touch with you on a regular basis, you have a great real estate agent. With so many things to do, it is hard to find time to stay in touch with all of our clients!


Several people take education and start a career in real estate under the assumption that it is easy money. In reality, real estate agents are in a brutal time consuming, competitive business. The net commissions are not enough to keep people in the business, in fact, most people get out of real estate because they cannot afford to be in it. REALTORS® who survive to do so because they have a passion for the real estate business, and enjoy helping people make their real estate dreams a reality. It’s a great business to be in, but it’s NOT EASY!

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Riverbend Edmonton - A Favorite Place to Live

Riverbend consists of nine communities. The new part of Riverbend is located on the east side of Terwillegar Drive and includes the communities of Bulyea Heights, Carter Crest, Falconer Heights, Henderson Estates, and Ogilvie Ridge. Old Riverbend is located on the west side of Terwillegar Drive and includes the communities of Brander Gardens, Brookside, Ramsay Heights, and Rhatigan Ridge.


Riverbend is one of the best places to live in southwest Edmonton surrounded by mother nature.  It is divided into two parts - Old Riverbend on the west and new Riverbend on the east. Riverbend is located off of Terwillegar drive a few minutes from the University of Alberta.


House prices range from move-up to luxury home prices. Unlike any other district in the city, Riverbend offers it's homeowners plenty of mother natures natural scenic beauty with community walking paths and river valley access all within walking distance. Old Riverbend is well known for the popular footbridge which runs across the river to Edmonton West via walking paths. Learn more about each Riverbend community below.



Rhatigan Ridge was first subdivided in 1980 with various house styles from large luxury homes on spacious lots, especially near the edges of the river valley to a range of more modest executive-style houses. Rhatigan Ridge encompasses the Riverbend community league beside St. Mary Catholic School and features a high point of land with panoramic views south of Riverbend Road. Rhatigan Ridge was named after of Thomas Rhatigan, a farmer who was famous for the quality of his wheat and oats and was proclaimed World Oat King at the Royal Winter Fair three times.


Brander Gardens offers more deserve homeownership with plenty of townhouse and apartment condominiums to choose from. When originally built, the majority of these condos were focused on the upper-class and elite. Located in the western portion of Brander Gardens are some of Edmonton's most magnificent properties, originally called Glamorgan. Homeowners here are treated with the proximity to the Fort Edmonton Walking trails and Footbridge which crosses to the Wolf Willow Ravine. Brander Gardens was named in honour of George Brander, who established a peony garden in the Bonnie Doon until the 1940s.


Brookside, nestled away from the rest of Riverbend bounded by Whitemud Creek Ravine North with scenic views of our Downtown. Most houses in Brookside are executive style homes constructed in the 1970s with above average-sized lots and mature landscaping. Brookside homeowners enjoy the natural woodland habitat, skiing at the Snow Valley Ski Club and Rainbow Valley Park, access to river valley park trails, and other recreational facilities.


Ramsay Heights is Riverbend's oldest community located in a prime real estate location and features a mix of housing equally split between single-family houses and condominiums. Ramsay Heights offers a high elevation vantage point with panoramic views of Edmonton. A large portion of the detached houses in Ramsay Heights runs along the river Valley on 154 Street and Whitemud Road. There are also a few luxury houses located in the original Glamorgan subdivision adjacent to the river valley. Ramsay Heights was named for Walter Ramsay, a principal at McKay Avenue and Queen Avenue School, then became the cities first commercial florist.



Bulyea Heights offers more walking trails than any other Riverbend community and with the presence of the Whitemud Creek Ravine, which runs the eastern length of Bulyea Heights, is the most striking community. Almost every house in Bulyea Heights is owner-occupied with several of these homes touching the edges of the ravines with more walking trails, natural paths for hiking and run-off streams from the North Saskatchewan River. Bulyea Heights was named after George Hedley Vicars Bulyea, the first Lieutenant-Governor of Alberta.


Carter Crest is a smaller upper-class Riverbend community features a combination of single-detached housing, construction prior to 1990s. There are only a few roads in this community which swirl and curve to limit the negative effects of traffic, maximize land space and allows its homeowners bigger lots. Carter Crest is within walking distance to the Terwillegar Recreation Center and is named after Robert I. Carter, a Canadian government agent who advised Americans on their immigration prospects in Canada.


Falconer Heights is one of the few Riverbend communities which offer several amenities including a medical centre, a library, fast food restaurants, banks, and more located in Riverbend Square. This portion of Riverbend is popular with the ageing community and features a fantastic retirement community. There is no school site located within Falconer Heights, but there is a large future school/park site adjacent to Henderson Estates. It was named after James F. Falconer, who was involved in the formation of the Edmonton Names Advisory Committee in the mid-1950s.


The Henderson Estates is nestled between Old Riverbend and Haddow in Terwillegar Heights bounded by the River Valley which runs the length of the community, providing homeowners with excellent access to our greatest natural asset. Due to the natural beauty and breath-taking views, many of these Henderson Estates properties will run into the multi-million dollar price range. Henderson Estates is named after Thomas Henderson, a homesteader in the Riverbend area in the late 19th century who imported Italian honey bees to his farm.


When originally built, Ogilvie Ridge was to be a private, elite, gated community until the city decided, Edmonton against any gated communities. It is bordered by Bulyea Heights, Whitemud Creek ravine, and west by the Rabbit Hill. Ogilvie Ridge features a natural topography with an integration of the North Saskatchewan River Valley ravine system defining this community. Ogilvie Ridge was named after James H. Ogilvie, a politician, a lawyer, and a veteran of World War I.


View more homes for sale in the Riverbend Edmonton District.

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Questions to Ask a Buyers Real Estate Agent

Below is a great question list for all Edmonton new home buyers. Purchasing a home is one of the largest investments you will make in your lifetime. Choose your REALTOR carefully. Don't be afraid to ask questions.




What type of properties do you mostly sell?


Purchasing a single-family detached house is different than buying a condominium, new builds or luxury properties. It is important that the Edmonton Real Estate Agent you choose has in-depth knowledge of the type of property you are planning on purchasing.


What is your negotiation style and experience in multiple offer situations?


Even in a buyers market, you may be in a multiple offer situation and great negotiating agents have personalized techniques for winning bidding wars. Some agents can be too aggressive and will lose due to their unlikeability, other agents can be too passive. Choose a real estate agent who is creative and on your side.


How many homes did you sell last year?


This is a very important question. The average real estate agent in Edmonton sells about 8 properties a year. Some agents will sell over 100 properties per year. If you want a REALTOR® who will spend time with you, is knowledgeable and experience, choosing a real estate agent who sells 25-50 homes a year is your best bet.


Do you have other professionals you work with on a regular basis?


Again, another very important question. Agents have relationships with other real estate providers and depending on how this question is answered, it will give you an insight on how long they have been in real estate, but more importantly on how they conduct their business.


Are you a full-time real estate agent?


Not all Real Estate Agents are full-time REALTORS®. You don’t want someone doing this part-time or as a hobby. Looking at properties for fun is not the same as having fun when looking at homes. When viewing homes, great Edmonton real estate agents will point out the flaws of each home and they all have them, not commenting on how pretty the bedroom is set up. All REMAX Realtors® are full-time agents.


Do you normally work in my price range?


Most Edmonton real estate agents work a wide range of prices, but if they usually help home buyers purchase million-dollar homes, you might not be a top priority. Similarly, if you want to purchase new build homes and they normally work on older properties, the agent may not have the right connections for Edmonton home builders.


Will I be required to sign a buyers brokerage agreement?


If any Edmonton Real Estate Agents answers "No", find another REALTOR®. The Canadian Real Estate of Alberta has mandated to work with all residential buyers under an agreement. There are 2 types of agreements - Exclusive & Non-Exclusive.


Do I have to work with your recommended service providers?


If the agents say “yes”, it’s illegal. Find another REALTOR®. Good real estate agents in Edmonton should have solid recommendations for other service providers, but you should never feel pressured to use their recommendation. A good agent doesn’t do everything on their own. They have a team of other professionals including mortgage brokers, home inspector, contractors, Conveyancers, real estate lawyers, etc.


Can I review all documents before I sign them?


A good real estate agent will take the time to explain the documents and provide you with ample time to review important documents. Never feel pressured into signing. Real Estate Contracts are a binding agreement and it is important you understand them thoroughly prior to signing.


Do you use e-signature or DocuSign?


An e-signature is an electronic signature and gives you an indication of how internet-savvy the real estate agent is. the electronic signature also eliminates the need to print, fax, scan, and ship documents and are time documented. During this conversation, your agent will also mention auto-prospecting, which is a system to keep you updated the moment a new home which meets your criteria arrives on the Edmonton or surrounding area market.


How long have you been a licensed real estate agent?


This question is one that cannot be missed. Experience in the real estate industry is important. The longer a real estate agent has been selling real estate, the more transactions they have likely completed.


Do you attend the inspections?


Again - a very important question. (especially with new homes). When a concern arises during your home inspection, your agent will be there, as a professional working in your best interest, to ask the inspector the right questions to help you make an informed decision about the property.

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Let's get those buyers into your home!

When hosting open houses for your home, you will need to do more than a simple advertisement in the local paper, putting it on the Realtor.ca website and put out yard signs. There are several other real estate marketing tools you can use to attract people who may be looking to buy into your home.


Holding Open Houses in Edmonton Image


Take the time to knock on your neighbours' doors and personally invite them. You never know if they have family or friends who may be looking to purchase a home in your community or maybe they want their family to move closer.


  • Become tech-savvy - Put your Open House on as many websites as you can. If possible, search engine optimize all of your website traffic to ensure buyers who are looking online will be able to find your home.
  • Blog it! Add a blog link to all of your traffic including Facebook and ask your friends to share it.
  • Pictures say 1000 words. Make sure every photo you use on the internet is clear, in the right format and has the proper pixels. Do put on photos which are dark, have bad curb appeal, etc.
  • Facebook Ads - Facebook ads are great! Just choose your search criteria, upload your photos, add the dialogue and input your payment. You may want to do this a week in advance. NOT the day before.
  • Sell your community! Add information about your community to your feature sheets. Give the reasons why a buyer would want to live in your area. Do you have a dog park nearby? Community events? Ravine walking trails? Add some more photos.
  • Build a website for your home and add it to your feature sheets for the buyers to look at your home at their convenience. Add as many links as you can. Don't forget to have them open in new windows. You will want to keep them on your page. Add a video: Videos are easy to make and can be uploaded online. Make them fun and entertaining (No more than 2 minutes)
  • Flyer! Drop off flyers with your community. This is also a great way to meet your neighbours, find out more about your area and is great exercise. Ask them to drop in for coffee, the more strangers you have in your home, the safer you will be.
  • Create a sign-in sheet! Have your Open House guests sign in once they arrive. You will be able to follow up with them later to see if there is any interest. It may seem like a lot of work, but holding an Open House in Edmonton takes time to make it effective.

Also, view "OPEN HOUSE PROTOCOL"


" Have fun and good luck with your Open House

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Do you really need a property inspection when purchasing a home in Edmonton?

A real estate property home inspection is an objective visual examination of the physical structure and systems of a house, from the roof to the foundation. It is for the sole benefit of the purchaser and is usually subcontracted to a certified licensed residential real estate inspector, paid for by the buyer and can take one to four hours depending on the size and condition of the property. At the end of your inspection, a standard home inspector’s report will be supplied covering the condition of the home.




A home inspection can identify the need for major repairs or builder oversights which can lead to unpleasant surprises and unexpected difficulties in the future. Buying a home can be the largest single investment you will make and spending a few hundred dollars for peace of mind is money well spent.


Home inspection components covered include:

  • heating system including furnace and hot water tank
  • the central air conditioning system
  • carbon monoxide and fire alarm detectors
  • interior plumbing using both visual and water residue tools
  • mould issues and water damage
  • electrical systems
  • the roof & attic
  • visible insulation of walls, ceilings, floors, windows and doors using a thermal ray tool
  • foundation & basement
  • other structural components which may need major repair or replacement.

Depending on your chosen property inspector, there may be some things that will not be inspected such as things which can not be seen visually and appliances. You may want to check that these chattels are in working order.


Foreclosures:

If a home inspection is not allowed on a bank foreclosure offer to purchase, it is still a good idea to have one done, prior to putting in an offer.


New Homes:

In Alberta, builders must supply a new home warranty at closing, however, new homes should ALWAYS have a home inspection done. Building a house takes time and there are always things that get missed. It is easier to address these concerns before you remove your inspection condition.


What if the report reveals problems? No house is perfect. If the inspector identifies problems, it doesn’t mean you should or shouldn’t buy the house. Talk it over with your real estate agent. There are a few options to address any concerns you have.

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I have listed a new property at 310 6315 135 AVE NW in Edmonton.
Perfect Location in Holland Gardens! This warm and inviting 1 Bedroom plus Den condo boasts of over 1100 sq ft of open-concept modern styling. The king-sized master bedroom offers a large walk-in closet and a 4-piece bath just outside. The den is over sized and makes a great home office or poker/games room. This home also features high ceilings and tons of storage. The large balcony offers a sunny, courtyard view and a gas line for your BBQ. Add to that the convenience of in-suite laundry, heated underground parking with storage and you have it all! Condo fees include ALL UTILITIES including heat, water and electricity. The building has quiet concrete construction, 24-hour video security and experienced management making it an easy choice for first-time buyers and investors alike. Fantastic location 5 blocks from LRT with easy access to all amenities -- shopping, leisure center, restaurants, transit, and more – all in a secure, quiet building! Shows fantastic in person! MUST BE SEEN
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I have listed a new property at 11 Par CRT in Lacombe.
This is an amazing home for a young family, located near walking trails and the community golf course. As you enter this spacious home, you are greeted by the bright welcoming foyer and the pearly banister leading upstairs to the four spacious bedrooms. The lower level of this great property offers a second family room and a multi-function hobby room which can also be used as a home office or den. The main living area offers a massive white country style kitchen with high grade, soft cloud linoleum and newer appliances, second bath with stand up shower, formal dining and a grand living room with a brick wood burning fireplace and mantle - perfect for family Christmas. The best part of this 4 bed, 2 bath home is the incredibly private and colossal back yard with a hidden gate backing onto vast green space. Plenty of RV parking! Nearby amenities include schools, shopping, golf course and the community lake.
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What is the difference between a garage suite and a garden suite?

The official city description a garage suite is "a self-contained accessory dwelling above or attached to a rear detached garage, on a single detached lot which usually comes in the form of apartment-sized living space, with its own kitchen, bathroom, and living space, on the second floor of your garage".


Edmonton Garage & Garden Suites Image


The city description of a garden suite is "an at-grade self-contained, accessory dwelling located in a building that is physically separate from the principal dwelling." Typically, garden suites are single-story structures built in the backyards of single detached homes and must have their own kitchen, bathroom, and living space.



There are several benefits of purchasing a house with a garage or garden suite or building on an existing house in Edmonton including ...


  • Garage and garden suites are great ways to add some rental income to your property to help pay down your mortgage. It eliminates the shared interior space the way you would with a basement suite. These smaller living spaces are also a great way to add some diversity to your community because they allow different demographic access to housing options on your street.
  • Garage and garden suites can keep family members nearby, yet allows for more personal space. It can be a great option for keeping your parents or your children close, while still maintaining some privacy by ensuring everyone has their own space. Alternatively, some ageing empty nesters have decided to downsize into their own garden or garage suite, and allow their children’s family to live nearby, in the main house.
  • As with any good infill project, it is all about creating more flexible living options so every Edmontonian can choose the community that suits them best. For more information on Garage and Garden suites, visit the city of Edmonton's Infill website.

Popular communities in Edmonton with garage suites are located in the University Area, Griesbach and Westmount Area.

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I have listed a new property at 403 10118 95 ST in Edmonton.
muliti-level penthouse loft condominium, located in The Chadwick. This gorgeous 2 bedroom, 2 bath home has been renovated from top to bottom. Loft upstairs has a spacious entertainment room with a private roof top deck. The second balcony is off of the living room and features a gas BBQ outlet. 18' ceilings with full height windows to loft level generating natural light all day. This home has been extensively renovated from the white kitchen cabinets to the porcelain tiles. This home comes with 2 underground titled parking #59 and #65 as well as 1 storage unit. Visitor parking is at rear of the complex. Convenient location close to LRT, Canada Place, City Center, walking and bike trails just down the hill along the river. Close to the Winspear, the new Art Gallery and the arts district.
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I have listed a new property at 1557 Rutherford RD in Edmonton.
This former show home is still dripping with all it's former class and glory! This 1,378 sq.ft two story home is an attention getter! From the front attached heated double garage, still finished like the show home with drywall and lighting. Enter the main floor foyer to a 2 pce powder room with attached laundry. Stroll into the large all open concept living room, kitchen & nook. Finished in rich solid hardwood, the kitchen is augmented with dark cabinets, tile back splash, designer S/S appliances and more. Upstairs find three generous bedrooms, a 4 pce main bath and a master suite with another full ensuite and huge walk in closet. Most rooms feature built in audio systems and all have the designer window coverings! This fully landscaped home with maintenance free decking and more! Located in the sought after Rutherford community with newer services, shopping, schools and more.
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I have listed a new property at 17777 95 ST in Edmonton.
Great two-storey townhouse with finished basement in the heart of Lago Lindo. This spacious homes offers several upgrades including central Air conditioning, and a high efficiency furnace. Enjoy the ceramic tile kitchen and large living room with a beautiful multi-colour real hardwood floor. Upstairs, the large bedrooms with good-sized closets and nicely featured bathroom. The backyard is extremely private with a patio and plenty of greenery. Condo fees are low and the complex is professionally managed, making this one of the best condominiums in the city. Located near parks, schools nearby and quick access to Canadian Forces Base Edmonton Garrison. Don't miss out on this great home.
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I have listed a new property at 106 10345 123 ST in Edmonton.
Welcome to the well managed Royal Oak III in Oliver Edmonton. This fully renovated, private 2 bedroom, 2 bath end unit is one of a kind. As you step in the door to your suite #106 you know you've come home and can enjoy your time in this modern kitchen with a space saving microwave range, newer appliances & cabinets. Share a meal in the dinette with friends and family or enjoy the spacious bright living room, accented with LED lighting. Down the hall you'll find a 2nd bedroom, then down the hall, separated by a 4 piece bathroom, large storage room, & closets, you reach the large master retreat with Ensuite. With Grant Mac, Arena & Brewery District close & Only one block away from 124th St, said to be Edmonton's most vibrant shopping, fine food & arts district, why wait? Pets allowed!!!
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Should you fire your Realtors® (part 3)

Every Realtor and Real Estate Companies in Edmonton market homes differently. Some companies and agents will put your home on the public MLS, charge an upfront fee and expect you to do everything else, hoping either you find a buyer yourself or another agent from another real estate company brings you a buyer for your home. A full-service company will do all of the work for you and more. Below are three more reasons to fire your Realtor.


4. Your Realtor is not looking after your best Interest

A Realtor's obligations are set out in your agreement in plain sight. During the listing agreement, your Realtor must be impartial in dealings with you and other buyers being represented by the same agents with an interest in your property. 

  • If your agent has found a buyer for your home and is representing both you and the buyer, an acknowledgement form must be signed but all parties prior to the offer presentation. If you are not comfortable with your Realtor representing both you and the buyer with the sale of your home, both have the option of being represented by another Realtor or real estate brokerage prior to the offer presentation.

5. Your Realtor is not marketing your home

Under section 4.2 subsections (a) and (b) of the Exclusive Seller Representation Agreement, it states:

  • In addition to the responsibilities described in the Consumer Relationship Guide, the designated agent (your Realtor) must also:
  • (a) market the property, until the property is sold under this agreement, or this agreement ends.
  • (b) keep you informed of their marketing activities and any resulting transaction.

A good realtor will continuously keep marketing your home through various types of marketing exposure to find the right buyer and keep you informed. Don't expect to find that perfect buyer if the only thing exposing your home for sale is the address and a few photos on the Multiple Listing Service (Realtor.ca).

6. Confidential Information Exposed!

Whether you list with a common-law real estate company or a designated real estate company, the Consumer Relationship Guide forms part of both a buyers agreement and a sellers agreement. In this document. it clearly states the agent's fiduciary duties which include:


  • Undivided loyalty: The agent must act only in your best interest and put them above their own and those of people. The agent must avoid conflicts of interest and must protect your negotiation position at all times. In lamens terms - your reasons for selling cannot be disclosed unless it has been put in writing.
  • Confidentiality: The agent must keep the information confidential, even after your relationship ends. Confidential information includes your personal information, information about the property and information about the transaction (except information the law says must be disclosed or information you agree to disclose).
Every Realtor has several stories about people they have dealt with during their careers, however, if your Realtor starts disclosing personal information on past clients, you may wonder how much of your personal information is being kept confidential.


For more information on the Alberta Consumer Relationship Guide, contact the Alberta Real Estate Council.


Have a question? Feel free to reach out.

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Should you fire your Realtors® (part 2)

It is always best to try to resolve any issues or concerns you have prior to firing your agent. However, if you have made a mistake and chosen the wrong Realtor to represent you on the purchase or sale of your home, the best thing to do what is best for you and move on. Below are the top 3 reasons home sellers and buyers fire their Realt Estate Agents.



Reason 1: Lack of communication


You have signed a listing agreement with a Realtor and now have no idea what is happening with the sale of your home because your agent is not responding to your texts, emails or phone calls. A lack of communication is the biggest complaint Realtors receive from the public and is unacceptable. Even if there has not been any activity on your property, your Realtor should still be communicating with you to let you know there is no interest. A good Realtor will have systems in place to ensure you receive updates on the sale of your home on a regular basis. These updates should include:

  • Feedback from all and every showing one you home
  • The most recent real estate community activity including which homes have recently sold had price adjustments, and the homes which have been removed from the market.
  • Updates on your neighbourhood house prices - Should you really drop your price? 
  • Feedback from Open houses
  • How many people are looking at your home online
  • The number of people who have viewed the videos 
  • All internet and yard sign inquires
  • Any mortgage changes which will affect the sale of your home.

Reason 2: Your Photos Suck!


Let's face it! If your photos on the MLS are distorted, blurry or upside down, it shows the effort your Realtor is putting into the sale of your home. It also shows the quality of the Realtor you hired.

If you are a hoarder, have extremely messy tenants or your property needs some major repairs, there is still no reason why your MLS photos should not be clear. When a buyer views your home in person, they will see the condition of your home, so why hide it.


When putting photographs on the MLS, it is to attract buyers looking online. It only takes a few minutes for your home to show it's best. This is easily done and only takes a few minutes to remove anything in the photos which would discourage a buying from wanting to see your home. This is not rocket science.


  • Remove any signs of pets including their toys and food dishes.
  • Make your beds and open your blinds and curtains
  • Clean off your kitchen counters and hide dirty dishes
  • Don't over stage your home - This just clutters the photos
  • Put the toilet seats down
  • Cut your grass and shovel your walkways.


Reason 3: Showing you the wrong houses


When you sign a Buyer Brokerage Agreement with a Realtor to help you with the purchase of a home and you are discouraged with every property you have seen, this may be a sign you have chosen the wrong agent. As a buyers agent, your Realtor should be taking the time to search listings WITH YOU to determine which properties will work best for you and eliminate those which will not. Its fun to look at houses online, but great Realtors use a few techniques to make a property look better than it actually is. It's our job! When you are viewing homes online with your Realtor, you will be able to see the "private" comments including any contingencies which would discourage you from purchasing that home.


By eliminating "undesirable" properties will save both you and your Realtor time and frustration. It will also help those home sellers. Every time a sellers home in Edmonton is shown, the seller tries to make their property show its best by cleaning up, removing the kids and the pets and accommodating your showing time.


If you still have questions or concerns, please contact the Edmonton Real Estate Association at 780-451-6666.


Have a question? Feel free to reach out.

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How to fire Edmonton Realtors® (part 1)

There are a few reasons to fire your Realtor. If you feel you made a mistake by signing a selling agreement with the wrong Realtor, the best thing to do is to correct it and move on. If your Lawyer or Doctor was not working in your best interest, would you fire them too?


Your listing agreement is usually for a period of three to six months (sometimes longer) and you are entitled to cancel at any time. This can be done with a standard Alberta real estate form. A Realtor (depending on the agency designation) also has the option of terminating your agreement at any time without your consent, but this rarely happens.



If you have hired the wrong real estate company or agent to represent you, fire them. Do it professionally and do it in writing. There are a few things to consider prior to firing your Edmonton Realtor. All of these contingencies will be set out in your original listing agreement.


Who owns the listing?


A: The listing is owned by the brokerage, not the Realtor. If you have a problem with the agent, call the broker. If you have a problem with the broker, call consumer affairs and the Edmonton Real Estate Association.


Is there a fee to cancel your listing agreement?


A: There may be a cancellation fee in the standard agreement. This fee is usually the cost to cover expenses already paid by your Realtor prior to your cancellation. The service fee amount will be set out in the agreement you signed. However, if you paid a fee upfront, there usually is no cancellation fee.


Will I still have to pay a commission after I fire my agent?


A: If a buyer was introduced to your home during the term of your listing agreement and you sell it privately (during a specified time in the agreement) to that same buyer, commissions will be payable.


Can I hire another agent immediately?


A: Yes. Once your home is off of the market, you are free to list your home with any licenced real estate agent.


When you are ready to fire your Realtor, simply inform your agent that you would like to cancel the listing and ask him to provide you with the cancellation listing form. There will be two choices on this form. Make sure you have a property termination end date, the broker (not the Realtor) has signed and you have received a copy.

  • 1. Unconditional termination
  • Which allows no further obligations for either the seller or Realtor
  • 2. Conditional Termination
  • Your agreement will end on the termination date but your obligations will continue under the terms of Section 10 of the Exclusive Seller Representation Agreement. There may also be an additional term.

If your Realtor fails to provide this form within a timely matter, contact the brokerage and tell them about your grievances with the agent.


Can you fire a Buyers Agency or Buyer Realtor?


Yes. It is a different form, but you are free to fire your Realtor when buying. There may or may not be a small fee to get out of the agreement. This fee would have been set out in the original buyers' agreement which states: If you change your mind about looking for a property, you must tell us in writing. You must reimburse us for our reasonable expenses up to the time you tell us. Reasonable expenses will include: (If this section is blank - no penalty will be payable). However, this does not allow you to approach a seller that has been introduced to you while working with your realtor. If you do this, you will have to pay a full commission as set out in the original buyer brokerage agreement.


If you have any questions, both RECA (the Real Estate Council of Alberta) and EREB (the Edmonton Real Estate Board) have plenty of great information to help you make the best decision for you!


Have a Question? Feel free to reach out.

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Understanding Buyers Brokerage Agreements

Buyer Brokerage Agreements have been around for several years, and only recently has been mandated for real estate agents to have buyers under the agreement when working in a "client status". This legal change created security for both consumers and real estates in Edmonton and throughout Alberta. This form states the responsibilities of both the buyer and their real estate agent including:


Buyer Brokerage Agreement Contracts Image


  • The mandated Fiduciary Duties, to protect interests of the buyer
  • The buyer cannot hire more than one broker or real estate agent to represent them
  • The term of the agreement. Depending on the real estate market and how long the real estate agent chooses to work with a buyer, this agreement is normally 30 Days to 1 year and allows enough time for the buyer to purchase a home. If the buyer has not purchased a home during the time frame, they may extend the agreement or sign with another agent.
  • The retainer fee (normally $1000 - $2500) which is held in trust by the real estate agent/broker and forms part of the buyers down payment.
  • Remuneration is stated in the agreement and can not be changed without written consent from all parties. This protects the agents' commissions and allows the buyer to know how much the REALTOR receives for their services. (usually paid for by the sellers real estate agent)
  • While under the agreement, If the buyer elects to purchase a property without the help of their real estate agent, they will owe the agency the commission set out as per their Buyers Brokerage Agreement.
  • This agreement also lays out the obligations and duties of the real estate agent ensuring the agency is working in the buyers best interest. Some of these obligations may include
  • Showing you all properties you may be interested in as soon as possible
  • The duration of the agreement
  • Advertising for properties which meet your search criteria
  • Pulling land titles to ensure closing capacity
  • Setting you up on Auto-prospecting.
  • Fiduciary Duties of the real estate agent
  • Explaining and helping to prepare the offers to purchase
  • Negotiate favourable terms for the buyer
  • Provide a Buyers CMA to ensure you are not overpaying
  • Inform you on all aspects of your offers including any counters
  • Assist you with a chose of mortgage brokers, inspectors, lawyers, etc
  • Any other relevant services you may require

For more information on working under a Buyers Brokerage Agreement, feel free to contact us.

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How Realtor Commissions are Divided

Let's pretend for a moment, your Edmonton home sells for $400,000 and you are paying 7% on the first $100,000 and 3% on the balance of the purchase price. The total commissions payable would be $16,000 plus GST. To understand, how much money real estate agents actually make, we need to look at how agents real estate commissions really work.



First - Half of the commission is given to the buyer's agent. Out of the buying side, the buyer's agent does not receive the total $8000. Depending on how the agent splits their commissions between a team or office split, many buyers agents in Edmonton will receive half of the remuneration of $4000. Out of this sum, the buyers' agent will have to pay their monthly desk fee, vehicle maintenance, gas, and insurance. There are also annual licencing fees for Edmonton Realtors, buyer closing gifts, title searches, other fees associated with selling a property and of course Revenue Canadas share.


The other half of the commission goes to the listing agent. Out of the listing side, the Realtor usually has more expenses than a buyers agent including the cost of marketing the property, (which is not cheap!), the cost of hiring a professional photographer, the cost of accurately measuring the property, cost of a third company putting up and removing real estate signs, key boxes, promotional items, website maintenance, property-specific webpages, etc. Same as the buyers' agents, the listing agent also pays for annual licencing fees for Realtors, seller closing gifts, title searches, other fees associated with selling a property and Revenue Canadas portion of the commission.


There are real estate companies in Edmonton who will charge a flat fee or a lesser commission to put your home on MLS, and other Realtors will charge a higher fee. Understanding how much money Edmonton Realtors make will depend on how many homes they sell and how much commission they receive on each property sold.


The net commissions left for the real estate agent is what they get to take home to feed, shelter and clothe their families. Today, in Edmonton's soft real estate market, many agents are now changing companies to a "lesser fee structure" company due to the cost of doing business. Many of these agents can no longer afford to be a Realtor, simply because they are not doing enough business, don't want to work as hard to earn a higher commission, are licenced only to buy and sell real estate for themselves or are on their way out of the business.


Now that you have a better understanding of how commissions work and how much Realtors actually net, let's pretend again for a moment, you are a real estate agent. Although it is against the Realtors Code of Conduct not to show properties based on commissions, it can be a buyers discretion not to view them (read more about buyer brokerage agreements). If you were a Realtor in Edmonton, would you show a property with a lesser commission?


In Alberta, all real estate commissions are negotiable, up or down and when hiring a real estate agent to sell your Edmonton home, a few thousand dollars in real estate commissions can make the difference between selling and not selling your home - Choose your Realtor based on the value they offer and interview more than one. Do they have the tools to market your home? Are they giving you a discount based on services which will be eliminated? Are they asking for money upfront, prior to doing anything? How is their internet presence?


Always interview a few real estate agents, ask lots of questions especially about their marketing plan and how they attract buyers. Find out what they have to offer. Not all Realtors are the same, each agent is different. If you use a Realtor or a real estate company to sell your home, there will be a fee. The big question you need to ask yourself is - "HOW MUCH MONEY WILL YOU NET AT THE END OF THE DAY?"


Most REMAX Realtors in Edmonton have the highest monthly real estate fees and are working hard to help you sell or buy your home, staying on top of their game, a doing what it takes to get your home sold including paying for the costs of marketing your property. Keep in mind, Realtors do not get paid by the hour, their real estate companies DO NOT pay them for working there. Realtors work very hard to earn their commissions and only get paid once your property is SOLD (usually on possession date) and not on the day it is sold!


If you have any questions on real estate commissions in Edmonton or what like an in-home real estate interview with myself, feel free to contact us at 780-237-7074.

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CAF POLICY CHANGES, INFORMATION & IRP Changes 2018

As a military relocation Realtor in Edmonton and the surrounding area, it is important to stay current with information relating to military relocation moves and the Brookfield policies.

One of the biggest changes is the home equity assistance benefit, especially in our soft Edmonton real estate market. This has been a blessing for many of our DND members. It has helped both Canadian Armed Forces home sellers who would have otherwise, not been able to sell their current Alberta residence. It has also helped our military DND members who have been posted to CFB Garrison.


Below is a PDF with some great information on the directives that were updated in April 2018.


CAF POLICY CHANGES & INFORMATION PDF


If you get a posting message to or from Edmonton, there is plenty of information you need to know. Below is a link with the helpful information provided by Brookfield Relocation Services.


http://www.forces.gc.ca/assets/FORCES_Internet/docs/en/about-policies-standards-benefits-relocation/relocation-directive-2009-2015.pdf


We specialize in military moves, approved with BGRS for buying and selling in Edmonton and the surrounding area including Morinville, Bon Accord, Gibbons, Fort Saskatchewan and St. Albert. Our other real estate affiliates including inspectors and, lawyers are also on the BGRS approved vendor list.


If you have received your posting message, contact us & for a relocation package prior to your HHT or a complimentary pre-listing package for our DND members to maximize the equity in your home sale.

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Welcome to our Open House!

When real estate agents host an open house, the ultimate goal is to sell the home. The agent who is hosting the open house is representing the seller, has already spent time and money making the property show its best and anyone who walks through the door needs to understand, the agent will be asking you questions.



If you are only looking for decorating ideas or you are already under a Buyer's Brokerage Agreement, let the hosting real estate agent know as soon as you walk through the door. We have Rules, Regulations and a code of Ethics, whereof, we are not allowed to interfere with another REALTORS® Clients. However, if you are not currently working with a real estate agent, REALTORS® are always looking for new business and will be able to answer questions you may have.


If you are interested in the property under a buyer brokerage agreement with another agent and would like more information on the home, call your current agent. Anything you tell the hosting real estate agent may be disclosed to the sellers and in the event, you write an offer on this property, information can be used against you in negotiations. It is our job to work in the best interest of our clients which would include informing the sellers of all interested parties.


Real Estate Agents are also responsible for ensuring the proper care of the home while showing. If you have children, please hold their hands and don't be offended if the REALTOR® is following you everywhere.


If you are just starting your new home search and would like a list of upcoming open houses in Edmonton or need a real estate buyer representative to help you through the process (for free), contact us. If you are like most home buyers today and want to do more research on buying a home in Edmonton, be sure to check out our blogs on "Buying Houses in Edmonton".


Also, see "HOW TO HOLD A PRODUCTIVE OPEN HOUSE"

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Retired or Retiring Soon?

The truth about a Reverse Mortgage

Financing your home is probably one of the least fun aspects of homeownership. Nevertheless, it is essential. And when it comes to a reverse mortgage, things get a little more interesting. With a reverse mortgage, you can take advantage of the value of your home without selling it. Sounds pretty good, doesn’t it? Before you call your bank, here are all the facts about how reverse mortgages work.


Edmonton Home Equity Image


What is a Reverse Mortgage?


A Reverse mortgage refers to an equity release. It allows a homeowner to borrow a percentage of the current value of your property. This percentage is based on certain criteria which include your age, the appraisal of your home, financial institution, and current market trends in your municipality. All of these factors will contribute to the amount of money you will be allowed to access.


Can a Reverse Mortgage Be Paid Off?


The reverse mortgage loan is not usually required to be paid off until the time of death. This is one of the things that appeal to older homeowners, especially if they plan to live for a long time. However, if you are planning to leave your property for your children at your time of death, an equity takes out maybe a better option. Reverse mortgages do not have regular monthly payments. Keep in mind, interest will be charged to the original loan amount until your loan is paid in full and will continue to increase the loan amount over time. When you sell your home, or you no longer use your home as your primary residence, you will be expected to pay the entire amount owing.


Who is Eligible for a Reverse Mortgage?


In order to apply for a reverse mortgage, you must:

Own your home, which must be your primary residence
Be at least 55 years old if you are single
Both must be at least 55 years old if you own the home with a partner/spouse
Both must be on the mortgage application if you own the home with a partner/spouse
Pay off your mortgage once you receive a reverse mortgage


How Do I Access My Money Once I Qualify?


Once you qualify for a reverse mortgage, you are required to pay off your mortgage as well as close outstanding loans or lines of credit that are secured by your home, which includes your mortgage as well as a home equity line of credit. That might sound scary, but you use the money from your reverse mortgage to pay everything off. The balance of your reverse mortgage can then be used for whatever you like. There are also other fees which include a high-interest rate, home appraisal fee, setup fee and legal fees.

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Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.